looking at taking my next SF cert, investigating the available options. some reference info is below.
the AI exams are brand new, and are being marketed for SF as a way to demonstrate their ecosystem is strong, therefore the exams are free through dec2025.
regular price of exams is: AI associate is only $100 test fee, specialist is $200
my understanding is the AI associate is the 101 –> then AI specialist is the next step as the 201
## mc admin
i’m still looking for a good single-source complete study course for the admin exam. i need a more straightforward study material than the SF trailhead.
- https://automationchampion.com/2022/01/25/marketing-cloud-administrator-resource-guide-tips/
- https://www.reddit.com/r/salesforce/comments/17sp9e7/tips_for_marketing_cloud_adminconsultant/
- https://www.youtube.com/watch?v=MA_3UqyqEYk
- https://dfc-data-production.s3.amazonaws.com/files/ti/thi/THI-000230/MCA_Mod_1_Printable.pdf
- https://tidbitsforu.com/mc-admin/
## AI specialist
- https://www.salesforceben.com/salesforce-to-offer-free-ai-certifications-and-premium-training/
- https://www.salesforceben.com/salesforce-announce-new-ai-specialist-certification/
## AI Associate